Book Description Globalization of trade and organizational change increase the impact of markets in people's lives But in what ways do markets matter? This book is about how financial analysts, marketing people, corporate leaders and other actors inWestern market economies perceive, model, and use markets It provides an ethnographic window одкжя into the cultural processes of contemporary markets; how people employ the market to solve problems, create capital, gain political ends, challenge economic processes, and delineate moral values and responsibilities.  Маленьким2005 г ISBN 1403917574.